Topic page for Wilderness Festival at ±±¾©Èü³µpk10 UK

±±¾©Èü³µpk10 UK topic page, a collection of Wilderness Festival articles and analysis

Articles: 13 Results

In pictures: Lavazza at Wilderness Festival

Coffee brand Lavazza worked with brand experience agency Amplify to stage an experiential campaign at Wilderness Festival, which finished yesterday

Arm & Hammer creates 'apothecary' tent at Wilderness Festival

Baking soda toothpaste brand Arm & Hammer will run scientific experiments showing the benefits of baking soda at The Apothecary

Weekender: Leffe, Food Network, Wilderness Festival

Events this weekend include a picnic activation from Leffe, Food Network's 'Fakery' and Wilderness Festival.

Innocent's 'gym' will be promoting wild exercise

Innocent to launch natural 'gym' concept

Innocent will continue to activate its 'ideas for natural living' marketing strategy this summer for its Coconut Water product.

Footballers Kieran Gibbs and Theo Walcott attended Adidas' VIP opening night

Top five experiential stories of the week

Adidas, Cola-Cola and Friends all feature in the most read stories of the past week.

Jose Cuervo's brightly coloured 'Tequila Town' activation (image: wildernessfestival.com)

Jose Cuervo and Lavazza activate at Wilderness Festival

Tequila company Jose Cuervo and coffee specialists Lavazza are among the brands activating at this year's Wilderness Festival.

Laurent-Perrier is activating an 1920s-themed pop-up at Wilderness Festival this weekend

Weekender: Wilderness activations, E! experiences and Russian Standard Vodka sessions

This weekend sees Laurent-Perrier and Volvo activate at Wilderness Festival, E! Entertainment Television wrap-up its Westfield experience and Russian Standard

Volvo will activate a tipi tent at the Bestival and Wilderness Festival events

Volvo reveals summer festival activations

Volvo has partnered with agency TRO to devise Swedish-themed experiential activations at four UK festivals this summer.

The Orangery will be complete with flowers, exotic plants, candelabras and birdcages

Laurent-Perrier's festival pop-up transports guests back to the 1920s

Champagne brand Laurent-Perrier has devised a unique 1920s-themed venue for those attending Wilderness Festival from 6-9 August.

The activation will take place at Oxfordshire's Wilderness festival

Cara Delevingne to host Mulberry picnic at Wilderness festival

British accessories company Mulberry has revealed plans to host a branded tent and private walled garden at this year's Wilderness